Monday, February 16, 2009

Ads I like

I did some additional research this weekend, and came up with a few ads that I really liked. I think one thing that makes these ads powerful, is that they are simple. Although the graphics may be complex, the message is always simple. They don't try to say too much with the graphics. It could be a message as simple as, "The speakers are loud." or "Wear a helmet." The entire ad revolves around that theme.

2) The design is eye catching. It may be as simple as a big yellow circle inside a black circle, or as complex as a custom illustration. Either way, it is eyecatching. What is more important, is that the graphics revolve around the central them.

So for my ads, I need to have one simple, repeatable theme. It needs to be an easily understandable theme. My graphics need to be eye catching, and revolve around that theme.











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